"Parents based in North London is looking for an exceptional and experienced tutor to assist their most junior child on his early path to turning into an British gentleman."
When reading this post, you might naturally overlook the phrase "beginning" as simple a turn of phrase.
But, it might be the crucial element of this distinctive job advert, as it seeks to find a tutor for a infant.
Numerous of applications have already been received since the anonymous family published their request for the £180,000 per year tutor, who has to be "someone very special".
During the past few weeks, the listing has received notice in the press, with many asking why?
Innovative Idea
The CEO, CEO and founder of an education consultancy, which is supporting the family in their search, explained that despite early scepticism, he viewed the concept "forward-looking", and "advanced".
When he spoke with the family, he noted they understood the unusual aspect of their request, and how immature their son is.
Nevertheless, they explained that they "preferred not to postpone any longer" to engage a tutor, as they had waited until their older child was five, and by that stage "cultural bias had already taken hold".
But what does the family indicate by "cultural leaning"?
It's "all-encompassing", the expert answered. "The way you eat, the way you speak".
He said the elder child had absorbed "really subtle, unspoken signals" from the family, and had taken on their cultural norms. The family told Adam they hoped to prevent history to happen again with their new baby.
The strategy: To hire a English tutor, who should speak with Received Pronunciation, to shape the baby right from the beginning.
Osmotic Learning
"A lot of the development at the beginning here is kind of osmotic," said Adam.
It's through this osmosis that the family are expecting the child will adopt the English characteristics they wish to instil.
He said the tutor must be an individual who went to "the right kinds of schools – the same kinds of schools as the family aspire to send their son to".
"The instructor just has to be the appropriate candidate, they'll be performing things they may not realize they're doing, just naturally," he added.
Expense Not a Factor
The family told Adam the chosen tutor should ideally also have familiarity of or enthusiasm in horse riding, skiing, creative fields and music so as to shape the child in a diverse set of passions.
Furthermore though, he said the family wanted the tutor to sign up the child on a selection of courses so the child would be "pony-riding and learning an musical instrument by the time they are about three years old".
In the family's perspective, helping their son grow into a "British gentleman" will result in accomplishment and provide access.
"Considering the rights and wrongs of that, because it's certainly a class statement," he adds.
However, in spite of all this guidance in "UK identity", might the child pick up alleged cultural bias from the multicultural family he is raised by in any case?
"Certainly", said Adam. "The parents know this might not succeed, but they've merely embraced the attitude of, 'why not attempt it and we'll proceed as quickly as we can', because the price of it is not a concern," he explained.
Overly Optimistic
Several in the tutoring industry who have these doubts.
An education leader, head and founder of Blue Education, who supplies personal educators, commented that "the development of embracing two identities, or actually, forming one's identity, is something that must be grown into, not manufactured."
The expert wrote that he had moved from the Far East to the Britain at the period of seven, and had been raised experiencing and living two backgrounds. He went on to be educated at a prestigious UK institution.
"The concept that an individual can serve as a embodiment of English culture, a person who can in some way impart the qualities of a English gentleman onto a one-year-old child, appears idealistic and unrealistic," he stated.
"From my perspective, employing a typically English tutor from babyhood will not necessarily create the goal they desire.
"I wasn't provided with such a tutor, and yet I have been privileged enough to enjoy numerous of the opportunities they hope for their son."
He added: "The truth is, self-identity can not be forced from the outside; it must be chosen, and it must be internally driven."
Purchasing UK Culture
Naturally, UK identity is something the expert thinks can be taught – and sold.
"In my view the situation that the world views us in this respect is something that we should be cherishing|valuing|appreciating